The digital generation: We picked fruits in the garden. My 3year old granddaughter ate a plum &said: It´s tasty! Let´s download all of them!
— Hans Rosling (@HansRosling) August 24, 2013
This tweet was a lovely illustration of the need we have as professional communicators to be engaged with the changing context of communication. This is a theme I have been mulling over for some time and, having now found a suitable illustration, I will be sharing the "how" to encourage others who need to extend intellectual activity from the physical into and through the virtual. I am about to write up my thoughts. This "announcement" on my blog will now give me a reference point so I can no longer put off committing my framework to paper. Watch this space as publication will doubtless be online and available for download. (plums optional).